Residents across Virginia have an opportunity to support women and girls experiencing hardship by donating bags filled with essential everyday items through Share the Dignity’s annual It’s in the Bag campaign at Bunnings Virginia.
A Local Way to Give Back
From 6 to 22 November, Australians are encouraged to prepare and donate bags containing personal care products, period items and other daily essentials as part of the campaign. Donations can be dropped off at Bunnings Virginia, located at 1836 Sandgate Road, alongside collection points at Bunnings stores nationwide.
The appeal has become one of Australia’s best-known community giving campaigns during the lead-up to Christmas. While the bags contain practical items, the initiative is designed to provide support and encouragement to women and girls facing homelessness, domestic violence and financial hardship.
What Goes Inside a Bag?
A quick trip to the supermarket or pharmacy can make a meaningful contribution.
The campaign encourages donors to pack an Adult, Teen or Mum & Bub bag, each tailored to different needs. Essential items commonly include shampoo, conditioner, soap or body wash, deodorant, a toothbrush, toothpaste and unopened period products. Teen bags are identified with yellow ribbons or tags, while Mum & Bub bags use purple identification.
Every item must be new and in its original packaging. The charity also asks supporters not to include prohibited items such as food, drinks or pharmaceuticals.
For many participants, the process goes beyond simply purchasing products. A handwritten note is often included, offering a few words of kindness to someone they will never meet. The campaign describes these messages as an additional gesture of support alongside the practical contents of each bag.
How Donations Reach Those in Need
According to Share the Dignity, donated bags are collected, sorted and distributed through a network of charity partners that support women and girls experiencing difficult circumstances. Distribution is based on need, meaning donations may be directed to communities across Australia rather than remaining in the area where they were collected.
That national reach is one reason the appeal continues to attract support from schools, workplaces, sporting clubs and community organisations. A single donation from a local resident can ultimately assist someone hundreds of kilometres away.
Virginia’s Connection to the Campaign
The campaign carries a notable connection to Virginia.
Share the Dignity publicly lists a Virginia postal address and accepts mailed donations through PO Box 345, Virginia, Queensland. Supporters who cannot reach a collection point can also send eligible donations through the post.
For local residents, that connection adds another layer of relevance to a campaign that operates on a national scale while relying heavily on grassroots community participation.
Community Groups Encouraged to Get Involved
Individuals are not the only people being encouraged to participate.
Campaign materials promote packing parties and community donation drives, giving schools, businesses, churches and local groups an opportunity to collect items together before delivering completed bags to a collection point. Organisers say these events help increase awareness of the challenges faced by many women and girls while building a sense of community involvement.
With collection points already operating, local residents have a limited window to prepare a bag and contribute to the appeal before the campaign closes later this month.
Published Date 09-November-2026
